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Dear [FIRSTNAME]

We are pleased to invite you to visit China Toy Expo 2025, which will take place on October 15 -17, 2025, at the Shanghai New International Expo Centre (SNIEC). As the largest toy and baby fair in Asia, the event gathers leading manufacturers and buyers from all over the world.
Why Visit?
One platform, 5,400+ Brands
China Toy Expo (CTE) has become the top choice for leading global and domestic brands seeking to expand into the Chinese market.

More than 800 top-tier international brands from over 30 countries and regions, including LEGO, POP MART, Mattel, Hasbro participate exclusively in the show.
One Event, Full Supply Chain
The exhibition features 17 toy categories, including Art & Collectible Toys, Wooden Toys, Smart-tech Toys, Plush Toys, etc.

CTE is a one-stop platform to help you complete your supply chain and stay ahead of the latest industry trends.
VIP Buyer Benefits

Register before 15 August 2025 to be eligible for exclusive VIP Buyer Benefits.

  • Complimentary hotel accommodation for 3 nights
  • Two lunch coupons two days
  • Free access to the VIP Buyer Lounge
  • Free business matchmaking service
Pre-register for CTE 2025
Concurrent Exhibition

*About CTJPA

Founded in 1986, China Toy and Juvenile Products Association (CTJPA) is the only nation-wide non-profit trade association representing the interests of Chinese toy and juvenile product industry. The registered members of CTJPA consists of toy and baby product manufacturers from more than 20 production hubs, distributors/retailers from 330 major cities of China, and multinational toy company from the US, Europe and Japan.
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Need Help?  Contact us at frieda_wang@tjpa-china.org

Copyright @China Toy and Juvenile Products Association

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